our purpose
So, the world has changed. I feel it in the water, i feel it in the earth, i smell it in the air. Much that once was is lost...
Cities are growing as the number of residents rises, with that trees and nature are being destroyed. We are building ourself a world full of lies and distractions from the truth-that we are just terminating ourself. So this is where the name CONCRETE DESERT came from. We all live in it and see it every day but don't realize what we have done. But with your help we can make it better.
CONCRETE DESERT is a brand with a purpose. A purpose to restore the world's power back to itself.
With every purchase you donate to environmental non profit organizations. We put away 5% of every sold item for a better tomorrow.
the story
The brand's first examples were made in 2019 by Matevž Smerajec in a garage with a copy machine and a heat presser. He got joined by another man Aljaž Škoda. Together they made their first real production T-shirts. But the quality of the materials was poor and they decided that they are not going to release them to the public. So time went on and they didn't do anything about it. Just some designs and illustrations here and there.
And then a graphic designer came in called Tjaša Gorenc and changed everything. With her help it all became easier. We made improvements on the logo and whole corporate identity. Things moved a little quicker.
Some time passed and this is it, the firts real collection - SAHARA.
where are our clothes made
Our products are being made sustainable at Stanley/Stella company.
Stanley/Stella is leading the charge towards sustainability in the textile industry. From sourcing organic cotton to reducing carbon emissions, their commitment is unwavering.
They prioritize fair working conditions, support local communities, and even provide access to clean water and healthcare. Sustainability isn't just a goal for them; it's their way of doing business.